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A few observations about the near-end of the world yesterday

1. It was an effective campaign. People everywhere noticed the
billboards, the ads, and seemed to be talking about the rapture/end of
the world happening at 6 p.m. yesterday. And I don’t mean just the
talkers on Facebook and Twitter, the ordinaries on the street, like you
and me. This got itself an article on the editorial page of our city
newspaper, for example, and a news report in… well, last time I checked,
there were more than 4800 articles that appeared in various media. I
wonder why this grabbed so much attention?

2. I have no sense of humor. Of course it was bizarre. Of course I
knew it wouldn’t happen. (Didn’t we all, except those poor deluded
people who did?) But I just couldn’t get into a ha-ha or mockery mode
over this. I wasn’t surprised by the jokes from the secular folks, but I
was surprised, I have to say, by all the jokes from Christians. I don’t
know why I’m feeling just a little cranky about that, but I am. Maybe I
just wish we’d laugh as hard over the false prophets behind the ads for
cereal, cars, Tim Hortons, you name it, that promise transcendence, the
good life, justice through consumption.

3. On May 22, the end is still near. At least for me. Memento mori. (Remember that you must die. Remember your mortality.) Lord, have mercy.