Oct 19, 2004
Religion sells: The publishing business
By a number of measures, sales of religion books are booming. The Association of American Publishers reports that religious publishing grew by 37 percent in 2003. The Book Industry Study Group predicts that religious book publishing will expand by 6 percent this year; it calls this sector of publishing “a growth business.” The trade magazine Publishers Weekly reports that 18 percent of book buyers said in a survey that they had purchased a religious or spiritual book within the past 12 months.
The primary appeal of sports movies is in the way they combine the drama of competition with other genres—the triumph-of-the-spirit movie, for example, or the coming-of-age story, or the romantic comedy. Even a conventional picture like Miracle (which came out early this year and is now available on DVD) or Mr. 3000 can be immensely satisfying because of the way the filmmakers (Gavin O’Connor and Charles Stone III respectively) connect sports to other themes.