UCC reaps publicity from banned ad: Church bouncers
The United Church of Christ, a budget-struggling mainline denomination often confused with a similarly named church, felt that only a bold regional and national TV ad campaign costing $1.7 million might rescue it from public anonymity.
The denomination’s daring historical stances against slavery and for women’s rights—back when its members were known as Congregationalists—may be matched today only by their openness to gays and lesbians in church life.