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Daniel Hertzler is a retired editor in Scottdale, Pennsylvania.
Articles by Daniel Hertzler
The $64 Tomato: How One Man Nearly Lost His Sanity, Spent a Fortune, and Endured an Existential Crisis in the Quest for a Perfect Garden
The Fragrance of God
The Earth Knows My Name: Food, Culture, and Sustainability in the Gardens of Ethnic Americans
The $64 Tomato/The Fragrance of God/The Earth Knows My Name
Sep 19, 2006
Call of the Mall
The Consumer Trap: Big Business Marketing in American Life
Call of the Mall/The Consumer Trap
Jan 11, 2005
Paco Underhill, a marketing enhancer, and Michael Dawson, a critic of the capitalistic marketing system, are working to achieve opposite goals, yet their books supplement each other in unexpected ways.