Conservative critics have claimed victory over the pulling of a fledgling prime-time TV program depicting an Episcopal priest with a host of family problems who held long conversations with a seemingly hip Jesus.
NBC officials said that they aired just four of the scheduled eight shows because of viewership problems. Speaking to television critics, Kevin Reilly, president of NBC Entertainment, said the network anticipated “tough-sledding” with advertisers—which it would have been “willing to weather if the audience in fact embraced the show.”
The Book of Daniel, which debuted January 6, provoked protest from groups such as the American Family Association, which orchestrated a campaign against the series. NBC received 678,000 angry e-mails from AFA supporters, prompting advertisers to pull out and a number of NBC affiliates to refuse to run the show.