The ever-growing phenomenon of the megachurch continues to elicit study from researchers intrigued by how these huge congregational complexes—with more than 2,000 adults and children attending church on a weekend (using the usual definition)—market their religious product.
They were visitors in our worship service and, like all visitors in a small church, they were not hard to spot. I could see from the looks on their faces that whatever they were looking for in a church, we didn’t have it. When we all stood to sing the hymns, they just looked straight ahead, never making an effort to sing and not even picking up a hymnbook.
In this issue, Krista Tippett recalls that as a teen she was eager to leave Oklahoma and a Southern Baptist grandfather who represented a “small, closed world defined by judgment.” According to him, “Every Catholic and Jew, every atheist in China and every northern Baptist in Chicago, for that matter—every non–Southern Baptist—[wa
After reading the research on booming Protestant megachurches and their senior pastors, I couldn’t help noting how my neighborhood megachurch and its lead pastor (an acquaintance for more than a dozen years) fit the trends.
The Leadership Network/Generis Multisite Church Scorecard shows that 85 percent of multisite churches are growing. The study of 535 multisite churches released last fall shows that struggling churches’ chances of survival are best when they merge with a multisite church. Megachurches are taking note of the trend. Jeff Bogue, senior pastor of a megachurch in the Akron, Ohio, area, says that multisite churches are a way of taking the church to where the people are, rather than making them come to you. It is a way of relocating the local church (Akron Beacon Journal, April 4).