Larry W. Hurtado is professor emeritus of New Testament language, literature, and theology at the University of Edinburgh. His books include How on Earth Did Jesus Become a God? Historical Questions about Earliest Devotion to Jesus.
The Exaltation of a Jewish Preacher from Galilee
Bart Ehrman's How Jesus Became God
Bart Ehrman's conclusions aren't novel to anyone familiar with historical scholarship on Christology. But those aren't the readers he has in mind.