Chesterton said that when people stop believing in God they do not believe in nothing, they believe in everything. That dictum is well illustrated in postsecular America. "Flying saucers have become big again," Ehud Sperling, president of Inner Traditions, told Publishers Weekly (June 14). "There is renewed interest in psychedelics. Sex, drugs and rock and roll are still with us in avery big way. . . . The search for meaning is the fundamental modus operandi."
Sperling, who claims to have invented the term "New Age" (to replace the "Occult" signs in bookstores), pioneered the field in 1978 with a book on aromatherapy. Now he sells a book on magnet therapy—a hot topic in other New Age catalogs.